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A goat named Fancy Pants was on hand Wednesday for the announcement that Hartford’s new ball club will be called the Hartford Yard Goats. (Michael McAndrews / Hartford Courant)
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New Britain Rock Cats Editorial: Yard Goats for the birds
To borrow a baseball phrase, the name Yard Goats goes 0 for 4: It has nothing to do with baseball, it has nothing to do with Hartford, it has nothing to do with the name of its parent club and it isn’t terribly clever.
Data DeskFrom The Sand Gnats To The Lugnuts, Minor League Baseball Team Names Are Quirky And LocalSee all related8 We didn’t like the name Rock Cats very much, either. We didn’t know when we had it good.
When A Goat Is Not A Goat? I was a little surprised to see Yard Goats selected as the name for Hartford’s baseballteam [March 19, Page 1, “Yard Goats? All Aboard”]. I have always been a big fan of trains and cheap jerseys shop baseball, but in sports, if a particular player plays badly at a critical time and loses the game for the team, he.
I was a little surprised to see Yard Goats selected as the name for Hartford’s baseballteam [March 19, Page 1, “Yard Goats? All Aboard”]. I have always been a big fan of trains and baseball, but in sports, if a particular player plays badly at a critical time and loses the game for the team, he.
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The New Britain Rock Cats, Double A affiliate of the Colorado Rockies, will indeed become the Hartford Yard Goats when the team moves to Hartford next year. The name was selected by a name the team contest that drew close to 6,000 entries and seems part of a trend toward goofy and quirky names for minor league teams. (The other finalists were Hedgehogs, Praying Mantis, River Hogs and Whirlybirds.) Quirky is fine, but you want to be quirky and local.
The local connection with Yard Goats is supposedly this: It is a term for a work engine in a railroad switching yard and is a reference to Hartford’s “rich railroad history.” It is more a middling railroad history. And if you have to explain the joke, it isn’t funny.
Also, a goat in baseball is the guy who just blew the play (see: Buckner, Bill). Someone on social media wondered if the naming was voluntary.
But perhaps there’s marketing genius at work here. Like it or not, and there are a lot of nots, everyone is talking about it. It should have a certain appeal to children, who often are the instigators of trips to the ballpark. The name does have fans, per social media, who can’t wait to buy the T shirt.
Also, the fellow who submitted the winning name, Anthony Castora, a 1998 UConn graduate who lives in northern New Jersey, won two tickets for life and plans to donate them to a charity. Good man.